A webcam model (colloquially, camgirl, camboy, or cammodel) is a video performer who streams on the Internet with a live webcam broadcast. A webcam model often performs erotic acts online, such as Striptease, masturbation, or sex acts in exchange for money, goods, or attention. They may also sell videos of their performances. Once viewed as a small niche in the world of Sex industry, camming became "the engine of the porn industry," according to Alec Helmy, the publisher of XBIZ, a sex-trade industry journal.
As many webcam models operate in the comfort of their own homes, they are free to choose the amount of sexual content for their broadcasts. While most display nudity and sexually provocative behavior, some choose to remain mostly clothed and merely talk about various topics, while still soliciting payment as tips from their fans. Webcam models are predominantly women, and also include noted performers of all genders and sexualities.
Also in 1998, a commercial site called AmandaCam was launched. Amanda's site, like Ringley's, had multiple cameras around her house, which allowed people to look in on her. However, Amanda made an important early discovery that would influence the camming industry for decades to come – that a website's popularity could be greatly increased by enabling viewers to chat with a performer while online. Within her members section, Amanda made it a point to chat with her viewers for over three hours a day. Since the early days of live by Ringley and Amanda, the phenomenon of camming has grown to become a multibillion-dollar industry, which has an average of at least 12,500 cam models online at any given time, and more than 240,000 viewers at any given time.
Tips are electronic tokens that viewers can buy from a camming website, and then give to the models during live performances to show appreciation. Tokens can also be used to buy access to private shows, operate a Teledildonics device that a model may be wearing, or buy videos and souvenirs from a model. The website provides the transactional platform and then collects and distributes a percentage of the tips to the models. For public chat rooms, the model's portion of a tip ranges from 30% to 70%, depending on the cam site.
A July 2020 survey found the average webcam model in the United States works 18 hours per week, and earns $4,470 per month. Webcam models who work full-time (40 hours per week or more) earn $11,250 per month on average. Top-earning webcam models have a self-reported income of over $312,000 annually, while bottom earners take home as little as $100 per week.
This is not the first time conversational interaction has become a boon for the erotic entertainment industry. In the early 20th century, Sociology Paul Cressey noted that within the hundreds of taxi-dance halls of America, "the traffic in romance and feminine society" would become available when would offer their companionship and "the illusion of romance" for ten cents a dance. The Mitchell Brothers O'Farrell Theatre strip club is credited with the invention of the lap dance in 1977 when their new stage, New York Live, pioneered customer-contact shows with that came off the stage and sat in the laps of customers for tips. Enabled with this new revenue stream for strippers, the strip club industry went through a period of extreme growth during the 1980s.
There are often connections between erotic video performance and the everyday social lives of camming customers. Webcam performers are often highly entrepreneurial and use mainstream social networking sites such as Twitter, Instagram, Snapchat, Skype, and Tumblr to build and maintain relationships with their customers. Some fans communicate multiple times a day with models through social media.
Unlike traditional pornography, the interactive nature of the camming medium titillates with the promise of virtual friendship. Princeton University sociologist and author of The Purchase of Intimacy, Viviana Zelizer, states of camming: "they're defining a new kind of intimacy. It's not traditional sex work, not a relationship, but something in between." In addition to performing sex work, cam models also perform through their hosting duties, conveying authenticity, creating and animating fantasies, and managing relationships over time.
Within Cam Girlz, a documentary film about the industry, male fans often say that they come to camming sites as a way to fulfill emotional needs. The film's director, Sean Dunne, states of the fans, "they said it's not like a strip club – it's like a community, and you feel it when you're in these chat rooms. It's a community and entertainment that goes very far beyond sexuality."
However, Dr Kari Lerum of the University of Washington suggests that men are more open and vulnerable in cam rooms than in strip clubs, and can become very invested in relationships which only exist on the screen. This proposition was supported by a 2019 study of over 6,000 webcam users by the webcam platform Stripchat. The study found that over 40% of its users had developed significant relationships with their cam models, ranging from friendship to deep emotional connections.
When webcam models create live , the activity is known as camming. A third-party hosting website which transmits multiple webcam models' video-streams is known as a camming site. Webcam models mostly perform individually in separate video , frequently referred to as rooms.
The generally derogatory and pejorativeChua, Grace. (July 30, 2006) The Straits Times "Look, it's me - Babes who blog"Oppert, Allan; Mullens, Ken. (November 14, 2004) Sunday Mail (Adelaide) "Surviving a great white: How it feels to be a webcam girl". Section: Features2; Page 66. (writing, "The first lot of cam girls coined the phrase "cam whores" as a bit of a tongue-in-cheek thing. In were whoring ourselves for hits, getting on cam and flirting.") term camwhore was used in print as early as November 2001.Torpy, Kathryn. (November 10, 2001) The Courier-Mail "Virtual lolitas" Page 4. While commonly applied to sexually explicit performers, the term has also been applied to non-explicit female livestreaming on platforms such as Twitch and YouTube.
The decentralized business model of camming has upended the pornography industry in multiple ways. Camming revenue has been severely cutting into the profits of the pornographic movie business, which has also been eroded for several years by piracy and the distribution of free sexual content on the Internet. The pornographic film industry used to be male-dominated, except for the performers. Since camming requires only a video camera, broadband service, and a computer, there has now been a power reversal, and female webcam performers are driving the industry. Todd Blatt, a former pornographic movie producer, has said, "If you're the middle guy who has been eating off this industry for 20 years, it's a big change. The girls don't need anybody."
The new revolution that the decentralized camming industry has brought also challenged many cultural stereotypes concerning both the camgirls and their customers. Ethnography researcher Dr Theresa Senft became a camgirl for a year while doing four years of research for her 2008 book Camgirls: Celebrity and Community in the Age of Social Networks. Senft has described herself as "the first academic camgirl" while becoming a "camgirl writing about camgirls." Anna Katzen, a camgirl who has a postgraduate degree from Harvard, stated during an interview:
Furthermore, she says that:
During the COVID-19 pandemic, the webcamming industry experienced explosive growth. The popular platform OnlyFans reported $2.4 billion in transactions in 2020, a 600% increase from 2019. This was driven in part by a large influx of new creators with little or no previous experience in sex work who joined the platform due to unemployment.
By presenting hundreds of different models via individual chat rooms, a camming site becomes a talent aggregator and middleman. Though a camming website may carry many hundreds of models, they frequently provide an interface for the viewer to easily switch between the most-visited models' rooms, and that interface occasionally resembles the multiple channel selection of cable television.
Most cam models are independent contractors for camming sites, and are not employees.
Camming sites typically supply each webcam model with an individual profile webpage where the performer can describe themselves and more importantly, create a virtual store where they can sell items like videos, photos, personal clothing, and memberships to their fan club. The profile page's virtual store creates a stream of passive income, meaning that even if a camgirl is not online and performing, she can still generate money while fans come to the ever-present profile page to purchase its wares. Some of the most popular items are homemade videos cam models make of themselves. While most of these videos are sexual in nature, they often include elements of comedy, fashion, and a narration of their lifestyles.
The affordability of and access to new video recording technology has spawned new variations and genres of pornography since individual women, as well as industry players, can now create content. A profile page might also sell contact information like a personal phone number, a spot on a model's Snapchat contact list, or the ability to send her private messages through a camming site's friends list. The profile page may also suggest tip amounts for real-time performance requests, like a sexy dance, a song request, removal of clothing, or a particular sex act. All prices on a profile page are listed in quantities of tips, which are electronic tokens that the viewer can buy in bunches from the cam site to be given to various models during the performance, or in later purchases upon the profile page.
The camming site keeps a percentage of the tips, and the amount varies. Big earners can get a bigger chunk of their tips. Commissions earned by webcam models vary widely by website and are usually based on a percentage of gross sales, although sometimes they are in the form of a flat fee. They may also earn money through advertising or commissions by persuading customers to sign up for membership at adult pornographic paysites. Many sites encourage viewers to purchase items from online wish lists. Some webcam models cater to particular fetishes, such as a Foot fetishism, and might earn additional money by selling worn socks to patrons. Some models will cater to extremely specific Sexual fetishism, as customers with uncommon fetishes tend to pay more. This has been criticized as a "race to the bottom," where webcam models will attempt to outdo each other in perversity. In reaction, cam models on websites such as Chaturbate have developed a culture discouraging engagement in fetishes they consider demeaning.
Camming sites specify rules and restrictions for their cam models, which in turn tend to give the camming site a distinct style and format. For example, one major free-access site, which only allows female models, fosters an environment where the camgirls are not necessarily obligated to do masturbation shows or even display nudity. Consequently, some of that site's models create a more relaxed "hangout atmosphere" within their rooms that occasionally resembles a talk show. Conversely, another major cam site, which allows men and couples to perform, tends to be more sexual and show-oriented. On some sites, models are not required to show their face on the webcam stream (thus allowing the use of , , ...). Other cam site rules might prohibit working in a public place so that the model does not get a public indecency arrest, the way that Kendra Sunderland was charged after her 2014 performance inside the Oregon State University Library. Models who violate a camming site's rules may be subjected to a temporary or permanent ban from the cam site.
Within some studios, cam models can work by the percentage of business that they bring in, instead of renting studio time. The cam models do not have to pay to join this type of studio and are also not guaranteed a salary. These models can typically charge customers between $1 and $15 per minute, and then the studio keeps half of the gross while the model gets the rest.
Another workplace option is called a "camgirl mansion", which is a place that provides equipment and broadcast rooms, where multiple camgirls can live and share expenses without a studio owner.
Various support websites supply general information about business strategies, upcoming conferences, performance tips, and studio equipment reviews. Support sites also advise on how to protect privacy, discourage piracy, avoid Internet security lapses, and prevent financial scams. Some chat websites for cam models provide message boards for the models, which enables them to discuss their work concerns and issues, such as clients who get overly attached.
Conferences and industry trade shows can also aid cam models by allowing cam models to network and meet others in the profession on a personal level. Cam model Nikki Night provides a coaching service for cam models, in which she advises them on business practices that maximize revenues.
Regulation would be beneficial to camming, since it would prevent cam models from being exploited for their labor. However, regulation could also potentially take away cam models' independence, such as sexual freedom and bodily autonomy. Although in-person sex work such as prostitution can be regulated by policing the streets, online sex work is hard to regulate, due to anonymity, and risk of encroaching on content that is risqué, but not necessarily pornographic. In a study on sex work in East Java, Indonesia where a specific district decriminalized sex work while its surround districts did not, researchers found that anti-prostitution laws decreased the use of , which in effect increased the transmission of sexually transmitted diseases such as HIV.
China has planned to extend anti-camming laws to ASMR. The Chinese government claims that ASMR constitutes pornography, but Chinese ASMR content creators dispute this, arguing that pornographic ASMR represents a different category from non-sexual ASMR.
A sex work researcher, Rachel Stuart, notes a paradox in British law that tends to focus on the uploading of pornographic recordings, but does not deal with erotic performance when streamed upon the Internet through camming. For instance, the Audiovisual Media Services Regulations 2014 ban certain acts from being depicted and uploaded by pornography producers in the United Kingdom, and the Digital Economy Act 2017 seeks to restrict minors' access to pornographic material online, yet both laws will have no effect if the performances are streamed as opposed to recorded. Stuart states of the legal conundrum in England, "Performing an explicitly pornographic act via a webcam carries no repercussions, but if the same show is recorded and uploaded, the performer can be liable to a fine."
Sex work researcher, Rachel Stuart, reported that while doing her PhD research she encountered webcam models who were concerned about viewers filming and sharing their performances on porn sites, or acquiring personal information which could be used to stalk or blackmail them. In 2013, the New York Times interviewed a woman who prefers to conceal her real identity while working as a camgirl. She revealed that she had been cyber-stalked by a heavy tipper who started making threats and demands about what outfits she should wear. A short while later, she found out that her real name and address had been posted on the Internet along with her cam name. When she complained to the police, they said that they could do nothing, because "putting real information on the Internet is not illegal." She later found out that the same individual had also threatened and outed several other camgirls.
Another issue faced by cam models is that viewers may record streams or images of the model without their consent and then redistribute them on pornography websites. In addition to taking away the model's ability to choose where their content is shown, unauthorized use has been likened to theft of the model's property, since the porn site will earn money from the video and not the cam model.
Sex workers have formed support groups where sex workers may give each other advice and possibly cope with harassment and marginalization. The word "camily", a portmanteau of "cam" and "family", refers to communities formed by sex workers to help deal with such issues.
In Arizona during 2015, a fan took his appreciation of camgirls to an illegal level when he was indicted for spending $476,000 on a company credit card, which he used for tips on camming websites. He spent more than $100,000 on MyFreeCams.com alone, and sent $26,800 to one cam model in particular to pay for her college tuition bill and new tires for her car. According to the indictment, he also purchased flowers, chocolates, electronic equipment, shoes, a TV, a handbag, laptop computer, and an iPod for some of his favorite camgirls.
In one case, Sex trafficking who operated illegal brothels forced an indentured victim to have sex in webcam shows.
In January 2019, a 29-year-old Grant Amato killed his father, mother and brother and staged the scene as a murder-suicide, placing the gun by his brother's body. His motivation was an argument with his parents about his infatuation with a webcam model.
Payment systems and earnings
Personal connection and interaction
Terminology
Camming industry
Hosting websites
Social media
Resources for performers
Legal issues and risks
Laws
China
India
Philippines
United Kingdom
United States
Risks
Incidents
1990s
2010s
See also
Further reading
External links
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