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Svedka is a mid-priced brand of vodka produced in the United States with American corn. In the past, it was imported into US as 96% strength alcohol from Sweden and diluted and bottled in the US. At a later time, Svedka moved the whole production process to the US without any announcement. It was owned by Constellation Brands until December 2024, when it was sold to Sazerac Company. The product name is a portmanteau of the words Sverige or svensk ("Sweden" and "Swedish" respectively in the Swedish language) and "vodka". The spirit is unaged 40% alcohol (80 proof).
Svedka vodka originates from a small brewery in Lidköping, Sweden. For many Swedes it is unknown though.
Svedka was acquired by Constellation Brands in March 2007 for US$384 million.
They made some "spooky internet advertisements" for Halloween in 2017. This led to many customers feeling uneasy and was ultimately an unsuccessful marketing campaign.
Svedka Vodka was in 2008 described as "fast growing", as it added a new flavor, "Citron", Swedish for lemon.
In 2020, Swedish National Food Agency claimed that it may not be distributed as Swedish vodka because "Swedish vodka" is a protected designation according to EU rules, and thus must meet certain requirements. The Swedish National Food Agency believes that Lantmännen violates some of these requirements when the company transports the concentrated 96 percent alcohol to the United States to be diluted with water there.
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