A safari (; originally ) is an overland journey to observe or hunt wildlife, especially in East Africa. The so-called "Big Five" game animals of Africa – lion, African leopard, rhinoceros, African elephant, and African buffalo – particularly form an important part of the safari market, both for wildlife viewing and big-game hunting.
The Regimental March of the King's African Rifles was "Funga Safari", literally 'set out on a journey', or, in other words, pack up equipment ready for travel.
Which is, in English:
On Kenya's independence from the United Kingdom, "Funga Safari" was retained as the Regimental March of the Kenya Rifles, the successor to the KAR.
In 1836, William Cornwallis Harris led an expedition to observe and record wildlife and landscapes. Harris established the safari style of journey, starting with a not-too-strenuous rising at first light, an energetic day walking, an afternoon rest, and concluding with a formal dinner and telling stories in the evening over drinks and tobacco.pp.6–7 Balfour, Daryl & Balfour, Sharna Simply Safari Struik, 2001 The hunting aspect traditionally associated with the safari is said to have its origins in the early 17th century in the region of Évora, Alentejo, where villagers got together to hunt wild boar and reclaim land for farming.
The firm of Newland & Tarlton Ltd (founded 1904) pioneered luxury tented safaris. In the Spirit of Roosevelt ; Newland & Tarlton Ltd
Ernest Hemingway wrote several fiction and nonfiction pieces about African safaris. His short stories "The Short Happy Life of Francis Macomber" and "The Snows of Kilimanjaro" are set on African safaris and were written after Hemingway's own experience on safari. His books Green Hills of Africa and True at First Light are both set on African safaris.
For Theodore Roosevelt's 1909–1910 safari trip, he was "outfitted" in safari-style by his friend Lord Cranworth during his post-presidential trip. Lord Cranworth's firm, Newland & Tarlton, is a luxury safari outfitter, creating safari-style clothing. Additionally, other sources state Roosevelt was outfitted by Willis & Geiger in 1908. Hemingway, like Roosevelt on safari, chose to use British style rifles produced by Holland & Holland or Westley Richards. Within Hollywood, celebrities like Grace Kelly and Johnny Weissmuller wore safari jackets. Ernest Hemingway wore safari-style jackets, communicating a form of adventure also echoed in Hollywood. According to Conde Nast, the Safari jacket is still a part of contemporary fashion.
In the 2005 spring/summer edition of British Vogue, an article titled "World Vision: the grown-up approach to global style" featured haute safari style clothing. Contemporary American public figures such as Melania Trump have worn safari fashion. Mrs. Trump wore a safari-style dress and jackets during her 2018 trip to Africa. On this trip Mrs. Trump went on a safari in Kenya, she wore a pith helmet. Some have criticized the choice as evoking colonial ideals. In 2014, Harper's Bazaar announced trend alerts featuring animal prints and a “safari sleek" style. Couture designers in their 2015 fashion shows featured variations of safari-style in their collections. Designer Yang Lei featured a silk safari-style evening gown in his Spring/Summer collection during Paris Fashion Week. Alexander Wang's collection focused on a variety of white shirts, including a safari-style white shirt dress. The New York Times described designer Alberta Ferretti's 2015 daywear collection as "safari-sleek".
In John Molloy's history of the leisure suit, he details that safari-style originated from British Officers wearing their uniforms outside military uses as "a status symbol, but only in casual settings." Molloy stated in 1975 that it continues to be a form of casual menswear. Alternatively, in Malindi Kenya, professional wear in the 1990s included safari-style clothing. Yves Saint Laurent's 1967 Africa collection featured the "Saharienne" safari jacket. In later collections, Yves Saint Laurent produced an iconic safari top. According to Harper's Bazaar, the collection was "a fantasy of primitive genius." On the other hand, differing fashion historians believe He had the gift of borrowing from one culture without being condescending to the other.
The term safari chic arose after the release of the film Out of Africa.p.175 Bickford-Smith, Vivian & Mendelsohn, Richard Black and White in Colour: African History on Screen James Currey Publishers It included not only clothing but also interior design and architecture.Gibbs, Bibi Jordan Safari Chic: Wild Exteriors and Polished Interiors of Africa Smith Publisher, 2000 Safari-style interiors feature African decor, various hues of brown, natural materials, animal print furniture, rugs and wallpaper. In 2005 Architectural Digest released a list of luxurious safari camps. Newland, Tarlton & Co. Furniture Collection, creates luxury safari-style furniture in featured safari camps, hotels and private homes. Safari fashion also extends to fragrance collections by American designer Ralph Lauren; The Safari fragrance created in 1990 was advertised as "a floral aroma with a light breeze scented by grasses, freedom, and the romance of vast open spaces."
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