Product Code Database
お土産 is the Japanese tradition of travellers bringing gifts and back from their destination to friends, family, and colleagues. Unlike a souvenir, it is not bought for oneself, and are typically region specific food products packaged into several small portions to be easily distributed to those who did not make the trip.
are usually sweet items such as candy, cake, or cookies. However, they can also include alcohol, dry snacks, rice crackers, and so on.
They are frequently selected from ; products associated with a particular region. Bringing back from trips to co-workers and families is regarded as a social obligation, and can be considered a form of apology for the traveller's absence. sales are big business at Japanese tourist sites, and are also commonly sold at major transportation hubs, such as airports and large train stations.
Specialty food products associated with particular Japanese regions are called . A similar tradition in the Philippines is called .
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