Mittelstand (; composed of Mittel- for "middle" (adjectivally) and Stand for "class") commonly refers to a group of stable business enterprises in Germany, Austria and Switzerland that have proved successful in enduring economic change and turbulence. The term is difficult to translate and may cause confusion for non-Germans. It is usually defined as a statistical category of small and medium-sized enterprises (SMEs; or ) with annual revenues up to 50 million Euro and a maximum of 500 employees.
However, the term is not officially defined or self-explanatory, so the English expression "small and medium-sized enterprises" is not necessarily equivalent to the Mittelstand. In fact, even larger and often family-owned firms claim to be part of the Mittelstand, such as Robert Bosch, based on the Mittelstand's positive connotations. The term Mittelstand mainly applies to mid-sized firms as opposed to larger listed companies and, more importantly, Mittelstand companies are characterized by a common set of values and management practices. In United Kingdom different terms have been devised by the media to describe their own mittelstand companies, such as Brittelstand.
Ludwig Erhard, the Economics Minister who crafted post-war West Germany's economic miracle () warned against reducing the Mittelstand to a mere quantitative definition, but instead emphasized more qualitative characteristics which embody the German Mittelstand, as it is "much more of an ethos and a fundamental disposition of how one acts and behaves in society."
A publication on Mittelstand firms by Venohr, Fear and Witt (2015) highlights: "These companies are predominantly run by classic 'owner-entrepreneurial families' (Unternehmerfamilien) seeking to sustain the business by instituting a core ideology of longevity, conservative long-term financing and operating practices." The Mittelstand acts as a counterpoint to a singular focus on shareholder value and dispersed investor-oriented shareholding. Another and more recent publication by David Audretsch, Erik Lehmann and Julian Schenkenhofer underlines that "there are between six and 14 characteristics distinguishing a Mittelstand company, ranging from small size to governance (family ownership), human resource relations, linkages to the local community, finance and long-term orientation, among other things. Firm size, i.e. being classified as an SME, is just one among multiple key salient characteristics"
This pyramid shows that over 99% of German firms are Mittelstand firms but 0.34% depart from the classic small and medium-sized enterprise (SMEs) definition. The two categories of 'classic' and 'upper' Mittelstand firms in Germany account for 68% of Germany's exports. In comparison, Germany's larger corporations generate 32% of Germany's exports. The 'upper'-sized Mittelstand firms (revenues between 50 million EUR and 1 billion EUR) form a unique and distinctive group, as they are the most export-oriented group of firms in Germany's business landscape contributing significantly to Germany's sustained export success. As such, Mittelstand firms clearly form the backbone of the German economy.
The Mittelstand is not a rigid economic entity. On the contrary, Germany's liberal economic order, which is also subject to international competition, is constantly leading to structural changes which in turn influence the composition and characteristics of the corporate landscape. In the past several years, an increase of very small units can be observed: the so-called "solo self-employed." These are business start-ups that are not designed to grow into a small or larger business over time. Instead, such entrepreneurs will act permanently as individuals.
New forms of cooperation ("changing networks") have also emerged in the recent past. Depending on the project requirements, teams of independent agents form, each contributing their own specific skills and competences and thus work together efficiently. However, these entrepreneurs usually do not feel like they apply to the term "Mittelstand," as do start-ups that have not been on the market for at least three years. On the other hand, the affinity of small and medium-sized enterprises for one another increases with company size and age; the older and larger the companies, the more they identify themselves as small and medium-sized enterprises. However, among those companies that consider themselves to be medium-sized, according to the IfM Bonn (Institute for Management in Bonn) definition, one in seven is no longer included because they no longer fulfill the criterion of "ownership and management in one hand."
As a result of continuing globalization and worldwide corporations, SMEs in Germany were increasingly under competitive pressure. In order to compensate for the resulting disadvantages, more and more medium-sized companies have joined forces in recent decades to form co-operative partnerships. As a single member of a group of companies, the respective family-owned company retains entrepreneurial independence, but through joint inter-company activities it can gain a market position that only large companies could otherwise offer. Today's groups are regional, national and even international. The inter-company cooperation of the group is usually organized from a legally independent center and covers a variety of areas such as purchasing, marketing, logistics, IT solutions, financing services, consulting or training and so on. In Germany, around 250,000 companies from around 45 different branches of trade, craft trades and the service industry are currently grouped together, resulting in around 400 groups. 320 of these groups were formed through the Central Federation of Industrial Associations e.V. () based in Berlin, Brussels and Cologne.
The importance of small and medium-sized enterprises is also evident from the fact that more than 160,000 small and medium-sized enterprises with about 4.3 million employees have organized themselves in the Federal Association of SMEs (BVMW). The focus of the association's work is creating network, organizing events and political advocacy.
As Stand (estate) addresses a group, single Mittelstand-companies are often called Mittelständler.
Many Mittelstand companies are export-oriented. They focus on innovative and high-value manufactured products and occupy worldwide niche market leadership positions in numerous B2B segments. They are typically privately owned and often based in small, rural communities. Many of the successful Mittelstand companies combine a cautious and long-term-oriented approach to business with the adoption of modern management practices, such as employing outside professional management, and implementing lean manufacturing practices and total quality management. The Mittelstand emphasis on long-term profitability stands in contrast to the public corporations of many countries (including German public corporations) which face quarterly or annual pressure to meet expectations.
Although SMEs continue to prefer bank loans, despite alternative means of financing, the importance of equity financing is likely to increase. For example, almost all companies will have to face increasing digitization with additional investment in information technologies to maintain their future competitiveness. However, to protect bank loans, IT technologies are not well suited due to the company-specific solutions and the generally high loss of value.
While continuing to grow, a recent study which performed a comparison between German and British successful mid-cap companies suggests that British firms are far more short-term oriented in terms of management and policy raising the question whether the UK Mittelstand can endure over time in the same manner as the German equivalent, something the British government hopes to work on by embracing a longer term place.
Germany's National Academy of Science and Engineering (Acatech) has addressed the challenge by introducing the concept of "Industrie 4.0" in 2013, calling for German manufacturing firms to enter the IT revolution by "consistently integrating information and communication technology into its traditional high-tech strategies so that it can become the leading supplier of smart manufacturing technologies."
The cause of Industrie 4.0 has been taken up by the German government and was a favorite theme of Chancellor Angela Merkel. The government has invested 200 million euros in Industrie 4.0 research. With this policy, the government seeks to create test beds for new ideas in industry and to convince the smaller Mittelstand firms to take up the cause of digitization.
Management model "Made in Germany"
Financial success of the Mittelstand
Britain's Mittelstand
Mittelstand's main sectors
Industrie 4.0
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