Compact car is a vehicle size class—predominantly used in North America—that sits between and . "Small family car" is a British term and a part of the C-segment in the European car classification. However, before the downsizing of the United States car industry in the 1970s and 1980s, larger vehicles with wheelbases up to were considered "compact cars" in the United States.
The first U.S.-produced postwar compact car was the 1950 Nash Rambler. It was built on a wheelbase, which was nonetheless still a large car by contemporary European standards. The term "compact" was coined by a Nash executive as a euphemism for small cars with a wheelbase of or less. It established a new market segment and the U.S. automobile industry soon adopted the "compact" term.
Several competitors to the Nash Rambler arose from the ranks of America's other independent automakers, although none enjoyed the long-term success of the Rambler. Other early compact cars included the Henry J (also re-badged as the Allstate), the Willys Aero and the Hudson Jet.
In 1954, 64,500 cars sold in the U.S. were imports or small American cars, out of a total market of five million cars. Market research indicated that five percent of those surveyed said they would consider a small car, suggesting a potential market size of 275,000 cars. By 1955, the Nash Rambler that began as a convertible model became a success and was now available in station wagon, hardtop, and sedan body styles. During the Recession of 1958, the only exception to the sales decline was American Motors with its compact, economy-oriented Ramblers that saw high demand among cautious consumers.
By 1959, sales of small imported cars also increased to 14% of the U.S. passenger car market, as consumers turned to compact cars. By this time, smaller cars appealed to people with a college education and a higher income whose families were buying more than one car. Customers expected compact cars to provide improved fuel economy compared to full-sized cars while maintaining headroom, legroom, and plenty of trunk space.
Between 1958 and 1960, the major U.S. car manufacturers made a push toward compact cars, resulting in the introduction of the Studebaker Lark, Chevrolet Corvair, Ford Falcon, and Plymouth Valiant. These models also gave rise to built on the compact car platforms, such as the Studebaker Zip Van, Chevrolet Corvair Greenbrier, Ford Econoline, and Dodge A100.
Compact cars were also the basis for a new small car segment that became known as the pony car, named after the Ford Mustang, which was built on the Falcon chassis. At that time, there was a distinct difference in size between compact and full-size models. Early definitions of vehicle size class were based on wheelbase, with models under 111 inches as compact, 111 to 118 inches intermediate, and over 118 inches as full size, at least until EPA classes based on interior volume of the passenger and cargo compartments were introduced in the late 1970s.
In 1973, the Energy Crisis started, which made small fuel-efficient cars more desirable, and the North American driver began exchanging their large cars for the smaller, imported compacts that cost less to fill up and were inexpensive to maintain.
The 1977 model year marked the beginning of a downsizing of all vehicles so that cars such as the AMC Concord and the Ford Fairmont that replaced the compacts were re-classified as mid-size, while cars inheriting the size of the Ford Pinto and Chevrolet Vega (such as the Ford Escort and Chevrolet Cavalier) became classified as compact cars. Even after the reclassification, mid-size American cars were still far larger than mid-size cars from other countries and were more similar in size to cars classified as "large cars" in Europe. It would not be until the 1980s that American cars were being downsized to truly international dimensions.
Small-size cars are identified by a license plate number beginning with "5". In the past, the small size category has received tax benefits stipulated by the Japanese government regulations, such as those in the 1951 Road Vehicle Act.
One of the first compact cars that met those requirements was the Toyota Publica with an air-cooled two-cylinder opposed engine, the Datsun 110 series, and the Mitsubishi 500. The Publica and the Mitsubishi 500 were essentially "kei cars" with engines larger than regulations permitted at the time, while the Datsun was an all-new vehicle. These vehicles were followed by the Hino Contessa in 1961, the Isuzu Bellett, Daihatsu Compagno and Mazda Familia in 1963, the Mitsubishi Colt in 1965, and the Nissan Sunny, Subaru 1000, and Toyota Corolla in 1966. Honda introduced its first four-door sedan in 1969, called the Honda 1300. In North America, these cars were classified as .
1960s
1970s
1980s to present
Japan
Definition
1950s and 1960s
1970s to present
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