Serato (stylized in all lowercase; ) is a music software company founded in 1998 in Auckland, New Zealand by Steve West and AJ Bertenshaw.
History
West and Bertenshaw met in computer science class at the University of Auckland. When West created an
algorithm that could change the tempo of a recorded track without changing its pitch, Bertenshaw realized the opportunity to build upon the idea. The first published product, "Pitch 'n Time", which built off the original audio manipulation concept, was pitched to various companies like Pioneer and
Sony Music but failed to gain traction with the music side of the industry. However, the idea was received more positively in Hollywood, where it quickly became useful editing tool for moviemakers.
Software
Serato DJ
Serato DJ is digital music mixing software for
Disc jockey.
Serato DJ supports
with digital music files and streaming music and is compatible with digital
or
Vinyl emulation.
Serato DJ has visual components including waveforms for
beatmatching and other information about the sound being produced by the system.
from various manufacturers are supported, including Pioneer DJ,
Denon DJ, and Roland.
In 2018 Serato changed the names of its DJ software from Serato DJ to Serato DJ Pro, and from Serato DJ Intro to Serato DJ Lite. The new versions use 64-bit software architecture. Serato also partners with hardware developers such as Pioneer to create Serato-branded .
Serato DJ supports stem separation for independently mixing the vocals, drums, bass, and melody of tracks. Mixing with stems is useful for songs, creating instrumental or a cappella versions, and creating mashups.
Serato DJ Pro is compatible with the music streaming services Spotify, Apple Music, Tidal, Beatport, Beatsource, and SoundCloud. Stem separation is disabled with streaming music from Spotify and Apple Music. Tidal requires an add-on subscription called "DJ Extension" in order to use stem separation. Stem separation is supported with streaming music from Beatport. Recording is disabled when using streaming music. Tracks from Beatport and Beatsource can be cached for offline use when subscribed to Beatport Professional or Beatsource Pro+, respectively; Spotify does not support caching tracks offline.
Serato studio
A DAW (digital audio workstation) for music producers and artists. Featuring a sample based interface and bright and vibrant layout. As of 2021, Serato launched an in- software recording feature allowing artists to record directly into the DAW, Serato also hosts other features such as iTunes sync and stem separation to make sampling easier
Serato Pyro
Released in 2016, Serato developed a mobile app called Pyro, which automatically fades songs from a mobile device as they transition from track to track and serves as a playlist creator
drawing music from a device’s
iTunes library.
Pyro also comes preloaded with other song collections curated by different artists and labels.
Serato Pyro was retired in May 2020
Serato Sample
Seeing an increasing overlap between DJ and producer communities,
Serato released a VST plugin named Serato Sample, an audio editing tool using their existing Pitch 'n Time algorithms. On release, it provided functionality for key detection, changing the pitch and tempo of samples, and finding samples similar to another.
In 2023, Serato 2.0 was released with the ability to perform Stem separation using machine learning algorithms.
External links