Sam William Rutigliano (born July 1, 1931) is an American former football coach who is a television football analyst for WEWS, the ABC affiliate in Cleveland. He served as the head coach for the Cleveland Browns of the National Football League (NFL) from 1978 to 1984, compiling a record of 47–50. Rutigliano was the head football coach at Liberty University from 1989 to 1999, tallying a mark of 67–53.
Over the next six years, Rutigliano was the coach of the famed "Kardiac Kids" Browns. He led the 1980 Browns to the AFC Central Division Championship. The final play of the Browns' playoff game with the Oakland Raiders would be the most memorable moment in Rutigliano's coaching career. Down 14–12 and within field goal range, Rutigliano decided to run one more play rather than kick a game-winning field goal. The play, called "Red Right 88", resulted in an end-zone interception with 41 seconds left that led to the Browns losing. Despite the early playoff exit, Rutigliano received NFL Coach of the Year honors for the 1980 season. The Browns returned to the playoffs in 1982 in the strike-shortened season that saw them go 4-5 and rally around Paul McDonald as the quarterback for the last three games due to an injury to Sipe. They trailed by three to the Raiders at halftime but gave up 14 unanswered points and lost 27–10. After a 9–7 season the following year, Sipe left the Browns for the United States Football League. McDonald was left as the starter for Cleveland for 1984. After a stretch where the team went 1–7, Rutigliano was fired. He was replaced by defensive coordinator Marty Schottenheimer, who went 4–4 as interim coach and was later retained. In his six and a half seasons with the Browns, Rutigliano compiled a 47–50 record.
After being let go by the Browns, Rutigliano served as an analyst for NBC Sports and ESPN for three years. He also held football camps in Italy and was a consultant for the Italian Football League.
In 1988, he was given the head coaching job at Liberty University, with founder Jerry Falwell stating that Rutigliano seemed the man to help "establish a sports program for evangelical young people." He was hired to take over the program from Morgan Hout. He had said no at first when approached but when invited to speak at the campus, he found the idea of being "part of this mission and use my God-given ability as a coach" compelling. In a program that followed Christian standards of no drugs, alcohol, tobacco, or co-ed rooms to go with having curfew and worship, Rutigliano saw it as an advantage for who he wanted in players rather than a disadvantage. The school was subject to creditors not long after he joined the program, but he got to work in raising money for the school utilizing his connections (which he later estimated was in the millions). Owing to their independent status in Division I-AA, the Flames were in a tough position in reaching the playoffs (which they did not end up doing in his tenure), although they did finish in the final rankings in 1995 and 1997. The 1989 season saw Liberty beat top-20 schools in James Madison and Eastern Illinois before their matchup against Eastern Michigan. Playing on the road, the Flames pulled off the 25–24 upset for their first victory over a Division I-A opponent in school history. They won their first six games of the season, the best start for a first-year Liberty coach until 2023. The 1990 team won their first four games and reached 8th in the football rankings. The nine wins in the 1997 season were a season record for the team until 2008. He would serve as coach for eleven years until retiring in 2000. He still ranks as the winningest coach in Liberty football history. His jersey (under "HC") was retired alongside Eric Green, a player on his roster that became Liberty's first NFL draft pick in history, in 2008. He was later inducted into the Liberty Athletics Hall of Fame in 2015.
Hours after leaving the Flames in what seemed like retirement, Rutigliano was hired as an assistant coach under Jack Bicknell with the Barcelona Dragons of the NFL Europa. He later served the same position for the Scottish Claymores of the NFL Europa.
Beginning in 2005, Rutigliano became a Browns analyst for WKYC channel 3 in Cleveland and also for SportsTime Ohio when it began operations in 2006. In 2011, he moved to WEWS-TV 5 to become their Browns analyst.
In 2007, Rutigliano was given the National Council on Alcoholism and Drug Dependence's Bronze Key Award by the NCADD's Northeast Ohio affiliate, Recovery Resources.
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