KIID

 ( 1945 Establishments In California ) 

KIID (1470 AM broadcasting) is a radio station licensed to Sacramento, California, United States. The station is owned by Punjabi American Media LLC.

It is simulcast with KOBO (Yuba City), KWRU (Fresno) and KLHC (Bakersfield).

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History

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KXOA Lincoln Dellar put KXOA on the air on May 15, 1945, at 1490 kHz, alongside an FM outlet at 107.9 MHz. KXOA, Sacramento's fourth radio station, broadcast with 250 watts and was an affiliate of the Don Lee Network and Mutual Broadcasting System. Dellar sold the station in 1946, to Sacramento Broadcasters; the new owners were approved to relocate the station to 1470 kHz with 1,000 watts in 1948. Cal-Val Radio acquired KXOA in 1958, and increased the station's power to 5,000 watts during the day in 1960. (Guide to reading History Cards)

In the late 1950s, KXOA switched to a Top 40 format, fiercely competing with KCVV once that station flipped to the format in 1960. A young Don Imus was hired away from Stockton station KWSX in 1970, to do morning drive; he quickly left for Cleveland's WHKW. In May 1970, KXOA changed its format to a blend of adult contemporary and oldies, with the slogan of "Let the Sound Shine In". KXOA and KDND were sold to separate owners at the end of 1970, and while the FM station kept the call letters, the AM station, sold to Mediacast, Inc., had to change and became KNDE, changing its format to progressive rock. 1470 AM was sold back to KXOA-FM, Inc., in 1978, and regained its KXOA call letters as a result. By 1980, KXOA had moved to oldies as "14K", and in 1982, it began broadcasting the Music of Your Life syndicated format. The station changed to business news in 1988, and then returned to oldies in 1990, as "Cruisin 1470".

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Changes and sale to Radio Disney The callsign was changed to KQPT on April 15, 1997, to KOME on July 16, 1998, to KRAK on January 15, 1999, and finally to KIID on February 19, 2001. along with the sale to The Walt Disney Company and switch to the Radio Disney format on March 2, 2001, at midnight, (after a period of simulcasting then-sister KNCI that began on October 16, 2000).

On July 15, 2009, two of the three radio towers KIID broadcasts from were destroyed due to a fire at the transmitter site. Towers 1 (center) and 2 (eastern) were destroyed. All three towers were replaced by towers of shorter height. This replacement allowed the licensee to petition for eliminating the requirement for painting and lighting the towers.

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Sale to Punjabi American Media On August 13, 2014, Disney put KIID and twenty-two other Radio Disney stations up for sale, to focus on digital distribution of the Radio Disney network. Disney originally planned to temporarily shut down the station on September 26, 2014. However, it remained on the air and continued carrying Radio Disney programming until it was sold.

On June 29, 2015, Radio Disney Sacramento filed an application to sell KIID to Punjabi American Media. It was approved by the FCC on August 26, 2015. The sale was completed on September 25, 2015, at a purchase price of $800,000.

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External links

• Punjabi Radio USA Facebook Page

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