Infinite Icon is the second studio album by American media personality and singer Paris Hilton. It was released on September 6, 2024, through her production company 11:11 Media, in partnership with ADA. Sia served as one of the album's executive producers. Released 18 years after her debut album Paris (2006), Infinite Icon is an electro-infused dance-pop record.
Background and recording
Following the release of her debut album, Hilton had occasionally expressed an interest in recording a second album.
She instead released a series of standalone singles through Cash Money Records and her own Heiress Records, a sub-label of
Warner Records, and was featured in a number of other artists' songs.
After performing a rendition of "Stars Are Blind" with Sia and Miley Cyrus on NBC's Miley’s New Year's Eve Party special in December 2022, Sia encouraged Hilton to record a pop album and suggested having sessions at her house. Hilton remarked that the singer "literally brought out something in me that I didn't even know I had. Before I was more in the baby voice and being very breathy and kind of like, Marilyn Monroe Monroe vibes. And then with this album, I just felt like a woman." Part of the project was recorded at Sia and Hilton's home studios in Los Angeles.
In an interview by Pride.com, Hilton said the album is "just for the". She worked with producer Benny Blanco and considered songs shared with her by Miley Cyrus and Meghan Trainor.
Music and lyrics
Infinite Icon incorporates different types of
house music with
pop music in each of its first three singles. The lead single, "I'm Free" incorporates
French house with
synth-pop and
nu-disco, "Chasin'" blends
tropical house with
pop music, and "BBA" is an
electroclash song that infuses big room with
dance-pop. Other songs include "Without Love", which is a
Dance music track with
Electropop beats similar to
hyperpop and also incorporates
house music elements.
Lyrically, Infinite Icon is primarily influenced by Hilton's longtime love of dance music and career as a disc jockey. She stated that performing "all around the world at music festivals, for thousands of people and being on stage and just really paying attention to what makes people move and how to create those unforgettable dancefloor moments —I wanted to bring that same energy into the album." The album also contains songs that traverse more nuanced topics such as her ADHD diagnosis, negative relationship experiences, the emptiness of fame, and her marriage and family life.
Release and promotion
Singles
On June 13, 2024, Hilton announced "I'm Free" as the album's first single, featuring Japanese-English singer
Rina Sawayama, via Instagram,
showing a conversation between the singers.
The song was released on June 21.
It was followed by two more singles —"Chasin'" (featuring
Meghan Trainor) and "BBA" (featuring Megan Thee Stallion)— released on July 26 and September 6, respectively.
Marketing
On July 26, 2024, 11:11 Media displayed a number of billboards across
Los Angeles, in support of "Chasin'", in which Hilton instructs people to dial a
hotline over relationship issues.
On September 6,
PacSun, in collaboration with 11:11 Media, released a limited-edition merchandise collection promoting
Infinite Icon.
From October 4 to November 1,
Hilton Hotels debuted two
Infinite Icon-inspired suites, custom-curated by Hilton, at the
Beverly Hilton in Los Angeles.
Media and live appearances
Hilton mentioned that she was recording an album produced by
Sia on
The Tonight Show Starring Jimmy Fallon in October 2023,
and officially announced its title and release date in May 2024.
Hilton performed "I'm Free" live in a Pride parade party hosted by clothing company Alice + Olivia on June 13, 2024. Nylon magazine unveiled her as the star of its September 2024 cover and hosted a release party for the album on September 5 that featured a live performance by her. A360media released a bespoke magazine titled Pop Icon, focusing on Hilton and the album, on September 20. She made an appearance during Meghan Trainor's The Timeless Tour at Madison Square Garden on September 25, where they performed "Chasin'" and "Stars Are Blind". She headlined a concert at the Hollywood Palladium on October 24.
Accompanying projects
Remix album
Infinite Icon: The Remixes, an eighteen-track
remix album of the album, was released on May 30, 2025.
Concert film
A
concert film revolving around the making of
Infinite Icon is set for a 2026 global release. It is produced by 11:11 Media, in partnership with CJ 4DPlex.
Critical response
Infinite Icon received mixed reviews from critics.
AllMusic's Matt Collar was positive, comparing its sound to
Britney Spears and writing that "
Infinite Icon builds nicely upon its predecessor, once again revealing Hilton to be a savvy spokesperson for her own stylishly campy brand and a pretty good singer to boot. … At turns silly and heartfelt,
Infinite Icon is both a return to form for Hilton and a sly deconstruction of her image.
While Brooke Phillips of
The Post felt the album's material is "quite cheesy or out of the norm", she likened it to works of Carly Rae Jepsen and
Dua Lipa, opining that it "shows a mature,
Modesty version of Paris Hilton; however, she is not afraid to let the listener know she is still the "
It girl" we have always known."
Benjamin Jack of Sputnikmusic criticized Infinite Icon, believing it to be unmemorable and "parrots every major mainstream trend it can with far too much confidence, and still manages to feel completely irrelevant." Washington Square News' Ellie Miller called the album "not hot" and, while believing a musical comeback for Hilton was possible, believed it "toes the line between being a passable pop album and another tired celebrity trying to appeal to a younger generation with repetitive lyrics and dull messages."
Commercial performance
In the United States,
Infinite Icon debuted at number 38 on the US
Billboard 200 chart with 18,000 album equivalent-units sold.
It peaked at 7, 4 and 5 on the Independent Albums, Top Album Sales and
Billboard charts charts, respectively.
In the United Kingdom, it reached number 34 on the Independent Albums Chart.
Track listing
Notes
-
"I'm Free" contains an interpolation of "Free" by Ultra Naté.
-
On some physical editions, Megan Thee Stallion is not featured on "BBA", which is listed as "Bad Bitch Academy" instead.
Personnel
Musicians
-
Paris Hilton – lead vocals
-
Jesse Shatkin – drum programming, keyboards (tracks 1–4, 6–12); drums, percussion (1–4, 6, 8, 9, 11, 12); bass (1, 6, 10–12), organ (1), piano (6), guitar (12)
-
Taura Stinson – background vocals (tracks 1–4, 6–12)
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Chloe Angelides – background vocals (track 1)
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Rina Sawayama – background vocals (track 2)
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Erick Serna – guitar (tracks 3, 7)
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Keyon Harrold – trumpet (track 3)
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Alex Frankel – keyboards (tracks 4, 9, 10); piano, drum programming (10)
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Greg Kurstin – drums, percussion, bass, guitar, synthesizers, keyboards, piano, marimba (track 5)
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Samuel Dent – strings (track 6)
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Alex Chapman – background vocals (track 11)
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Alexandra Veltri – background vocals (track 11)
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Caroline Pennell – background vocals (track 12)
Technical
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Emily Lazar – mastering (tracks 1–4, 6–12)
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Chris Gehringer – mastering (track 5)
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Clint Gibbs – mixing (tracks 1–4, 6–12)
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Greg Kurstin – mixing, Audio engineer (track 5)
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Jesse Shatkin – engineering (tracks 1–4, 6–12)
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Samuel Dent – engineering (tracks 1–4, 6–12)
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Ezekiel Chabon – engineering (tracks 1–4, 6–12)
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Nathan Cimino – engineering (tracks 1, 2, 4, 7, 8, 12)
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Julian Burg – engineering (track 5)
Visuals
Charts