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Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine
itemprop="offers" target="_external" title="" itemscope itemtype="http://schema.org/Offer">11.99
But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
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