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TIGI present the Joyride? Texturizing Powder Balm, an innovative powder primer (PP) that adds body and lifts hair from the roots so you can create endless, voluminous looks. Its unique balm texture transforms into a lightweight, dry powder for ultimate control and increased styleability, whilst providing long-lasting hold and a matte finish. Formulated with frizz-fighting elastomers and silica to add hold and definition without leaving locks greasy, crunchy or shiny. Suitable for all hair types, the balm delivers heat protection, making it the perfect cocktail for layering with other Bed Head products. E.N.
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