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Conflation is the merging of two or more sets of information, texts, ideas, or opinions into one, often in error. Conflation is defined as 'fusing blending', but is often used colloquially as 'being equal to' - treating two similar but disparate concepts as the same. Merriam-Webster suggested this shift in usage happened relatively recently, entering their dictionary in 1973.
In logic, it is the practice of treating two distinct as one, which produces errors or misunderstandings as a fusion of distinct subjects tends to obscure analysis of relationships which are emphasized by contrasts. However, if the distinctions between the two concepts may appear to be superficial, intentional conflation can be desirable for the sake of conciseness and recall.
Using words with different meanings can help clarify, or can cause real confusion. English words with multiple (verb) meanings can be illustrated by instances in which a motion is merged with or a causation with manner, e.g. the bride floated towards her future. In this example, the bride may be married on a boat, airplane, or hot-air balloon, etc. She could be walking the aisle towards matrimony. The verb "float" has multiple meanings, and both verb meanings in the example may be proper uses of a bride "floating" toward a future. The "manner" of the scene, described by further context, would explain the true meaning of the sentence.
In an alternate illustrative example, respect is used both in the sense of recognizing a right and having high regard for someone or something. We can respect someone's right to an opinion without holding this idea in high regard. But conflation of these two different concepts leads to the notion that all ideological ideas should be treated with respect, rather than just the right to hold these ideas. Conflation in logical terms is very similar to equivocation.
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