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China Mobile (), officially China Mobile Communications Corporation () is a Chinese state-owned telecommunication corporation that provides mobile voice and multimedia services Company Profile CMCC Official Site through its nationwide mobile telecommunications network across . China Mobile is the largest mobile telecommunications corporation by market capitalization, and also the world's largest mobile phone operator by total number of subscribers, with over 873 million subscribers as of August 2017.

The core subsidiary of the group, "China Mobile Limited", is listed on both the NYSE and the Hong Kong Stock Exchange. Company Profile China Mobile Official Site China Mobile also operates , a subsidiary mobile network in . As of August 2017, China Mobile's total stood at 1.57 trillion.


History
A state-owned enterprise directly controlled by the government of the People's Republic of ChinaStrait deals , 7 May 2009 and also a public company that is listed on the NYSE and the Hong Kong stock exchanges, China Mobile has dominated Chinese mobile services since its inception. As of 2010, China Mobile controls the vast majority of its domestic mobile services market with a 70% market share. and have 20% and 10% shares, respectively.

Incorporated in 1997 as China Telecom (Hong Kong) Limited, Milestone China Mobile Official Site China Mobile was born from the 1999 break-up of . Asian economic and political issues, Volume 8 (page 68) Frank Columbus, Nova Publishers, 2003 ( Google Books) (This company continues to provide mobile services, however.)


State control
The company likely enjoys substantial benefits from China's government Asian Economic and Political Issues, Volume 8 (page 54) 2003. Frank Columbus. Nova Publishers. ( Google Books) but also experiences frequent government intervention in its business affairs. Asian Economic and Political Issues, Volume 8 (page 84) 2003. Frank Columbus. Nova Publishers. ( Google Books) Government control is maintained through a presumably government-owned holding company, China Mobile Communications Corporation (CMCC), that owns 100 percent ownership of China Mobile (HK) Group Limited, CMCC Profile CMCC Official Site ( Archive.org cache) which in turn holds over seventy percent ownership of China Mobile–the remainder being controlled by public investors. Established in 2000, CMCC is China Mobile Ltd's current parent company as of 2011. China Mobile, MTR, SJM Holdings, ZTE: Hong Kong Stocks Preview By Kana Nishizawa, bloomberg.com – 17 May 2011 5:54 PM PT


Rural subscriber base

China Mobile has historically held a greater share of the rural market than competitors. "Chinese Telecom: China Mobile Leads the Way". Bloomberg BusinessWeek. 5 August 2009 By 2006, its network had expanded to provide reception to 97% of the Chinese population, Homepage > Brand & Products > Business Review CMCC Official Site and the company has since seen a sustained stream of new, rural mobile customers.

It also offers services targeted at the rural market including an agricultural information service, which facilitates a variety of activities such as the sale and purchase of agricultural products, access to market prices for produce and crops, wire transfers, bank withdrawals, and payments, etc. 2008 Corporate Social Responsibility Report – Rural Program CMCC Official Site


Overseas activities
The company branched out in 2007 with the purchase of in Pakistan CMCC Officially Enter Pakistani Telecommunication Market, 25 March 2007 CMCC Official Site launching the Zong brand there a year later. ZoNG the first international brand of China Mobile being launched in Pakistan, 5 April 2008 CMCC Official Site

In 2013, China Mobile eyed expansion into expressing interest in bidding for one of two licences on offer in a partnership with although this plan ultimately fell through.


Domestic acquisitions
In May 2008, the company took over , a fixed-line telecomTelecoms in China , 29 May 2008 and the then third-largest broadband in China China Mobile to take over China Tietong Telecom adding Internet services to its core business of mobile services.


Network
China Mobile operates a network, Beijing Olympic Games spur another technological leap forward CMCC Official Site, 18 Aug 2008 which encompasses all 31 provinces, autonomous regions, and directly administered municipalities in Mainland China and includes Hong Kong, too. is utilized for data transmission. Homepage > About CMCC > Networks & Technologies CMCC Official Site

3G
The company controls 70% of the Chinese mobile market but a far smaller percentage of the 3G market. As of May 2012, its nearly 60 million 3G subscribers account for roughly 9% of its total subscriber base, which is an increase from 3% in 2010.China Mobile Still Dominates, but Faces Competition in 3G. morningstar.com, 22 October 2010

Its 3G network, still under construction in 2010, utilizes the standard, which China Mobile helped develop. 3G service is available in all of the 4 direct-controlled municipalities and most of the 283 prefecture-level cities in China as of 2010.

4G
As of 2010, China Mobile has debuted small-scale 4G demonstration networks using a variant of 3GPP's Long Term Evolution, TD-LTE, and has plans for larger, citywide demonstration networks in the future. As of May 2012, such networks are in operation.

While prior iPhone models couldn't use the China Mobile network due to the chipset relying on WCDMA-based networks, talks to carry the then unreleased 4G (iPhone 5) began in mid-2012. The iPhone 5c and iPhone 5s were sold through China Mobile starting in January 2014.

Everest
In 2003 and again in 2007, China Mobile provided mobile services on .For 2003 service, see Everest goes online for anniversary Mary Hennock, bbc.co.uk, Wednesday, 23 April 2003, 04:23 GMT 05:23 UK

Spratly Isles coverage
In May 2011, China Mobile announced its network now includes the controversial .Ian Mansfield, 18 May 2011, China Mobile Expands Coverage to the Spratly Islands, Cellular News


Nokia deal
In October 2014, and China Mobile signed a $970 million framework deal for delivery between 2014 and 2015.


Service brands
China Mobile uses other names to differentiate its offerings.


Mainland China

Mobile services are available in under several brands as of 2007. ( Archive.org cache) As of 2013, the below brands are scheduled to be slowly phased out and replaced by an all-encompassing new brand name—And—whose logo combines an exclamation point, the Chinese character for "peace" (Chinese: 和, Hanyu Pinyin: ), as well as the English word "and".

Easyown
(Chinese: 神州行, : Shénzhōuxíng Rough translation: "Travel across China" (lit. "travel the holy states")): a basic prepaid mobile phone service more heavily marketed in rural areas
GoTone
(Chinese: 全球通, : Quánqiútōng Rough translation: "Global Connect"): subscription flagship brand Homepage > Brand & Products > Our Brands CMCC Official Site ( Archive.org cache)
M-zone
(Chinese: 动感地带, : Dònggǎndìdài Rough translation: "Dynamic Area"): a premium prepaid service popular with youths
G3
A 3G service brand (likely introduced post-2007)


Hong Kong
CMHK is a wholly owned subsidiary of China Mobile. It offers , , , HSPA+ (), FD-LTE and technologies to customers in this the Hong Kong Special Administrative Region.


Pakistan
  • Zong is China Mobile's brand in Pakistan and is operated by China Mobile Pakistan (CMPak), a subsidiary. It offers , , , HSPA+, FDD-LTE


Sponsorship
The company was the main sponsor of China's national basketball team at the 2010 FIBA World Championship in Turkey. 2010 FIBA World Championship Team photos, FIBA.com, Retrieved 19 July 2016.


External links

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