Ballantine's

 ( Pernod Ricard Brands ) 

Business thrived under George junior. The company was awarded a Royal Warrant by Queen Victoria in 1895. In 1919, the family sold out profitably to the firm of Barclay and McKinlay. Building on the reputation and goodwill of the "Ballantine's" name, the new owners focused on developing it as a brand for their blended whiskies. When increasing resources were needed to compete fully in the growing world market, the internationally experienced Canadian distilling concern of Hiram Walker Gooderham & Worts acquired Ballantine's in 1937. The next year the company received the Grant of Heraldic Arms featured on their bottles, recognising George Ballantine & Son as an "incorporation noble on the Noblesse of Scotland".

The new owners' first task was to secure fillings, to which end the Miltonduff and Glenburgie Distilleries were purchased, and a massive new grain distillery – the largest in Europe – built at Dumbarton. During the 1960s, Ballantine's expanded its focus to continental European markets, which were then emerging as significant new destinations for Scotch whisky. By 1965, the brand had established a strong commercial presence in the region and subsequently adjusted its domestic operations to prioritise growing overseas demand.

Strong distribution and the popularity of Scotch whisky in the mid-1980s were key influencers in growth. Ballantine's was named the number one brand in Europe and the third largest in the world in 1986 with the oldest product Ballantine's Finest. In 1987, the company became part of the global beverage conglomerate Allied Domecq.

In 2002, the large Dumbarton distillery was mothballed, and production shifted to the Strathclyde Grain distillery in the Gorbals of Glasgow. In 2005, Ballantine's was acquired by Pernod Ricard. Ballantine's still maintain a large bonded warehouse complex in Dumbarton East and a bottling plant to the North of the town.

In 2006, Sandy Hyslop was appointed as Ballantine's Master Blender – the 5th Master Blender in Ballantine's 180-year history.

Korean media in 2010 described Ballantine's—including its 17-, 21- and 30-year-old expressions—as among the most popular imported spirits in the country. According to Pernod Ricard Korea, Ballantine's was reported in 2019 to be the most-consumed Scotch whisky in South Korea over a three-year period, with a market share of roughly 28%.

In November 2024, Ballantine's released its first Grain whisky expression, named Ballantine's Single Distillery.

• Ballantine's Finest: Blended whiskey – "soft, sweet and complex"
• Ballantine's Limited: blended – "creamy soft and smooth"
• Ballantine's 12 Year Old: blended – "fresh, soft, and nutty"
• Ballantine's 12 Year Old "Pure Malt": blended malt – "honey sweet, spicy and deep"
• Ballantine's 17 Year Old: blended – "creamy, harmonious and oak-sweetness"
• Ballantine's 21 Year Old: blended – "spig, aromatic and heather smoke"
• Ballantine's 30 Year Old: blended – "rich, oak influenced and lingering"
• Ballantine's 40 Year Old: blended – "incredible depth, complex and extremely fruity"